About Urban Ruffneck K9 Training

Our mission is simple: keep your dog in your home, for life

We’re an in-home, balanced and fear-free behavior modification dog training company serving Edmond and the Oklahoma City metro. We don’t just train dogs — we train people and dogs together, so the calm holds up at home and in the real world.

Oklahoma Families Helped

OKC Dog Trainer - Sniffspot 2025

Loreanne Cowan with her dog Grizzmo - About

Loreanne's Canine Trade Group certification

certified dog bite prevention certificate Loreanne

Founder. AKC Canine Good Citizen Evaluator. Dog Bite Prevention Educator. Former Vet Tech. Lead Ruffneck. Sass Wrangler. Pro Pet Sitter.

Loreanne Sistrunk Cowan is a proud citizen of the Cherokee Nation and a lifelong animal lover, her roots run deep in Oklahoma red dirt. Born in Guymon, she grew up on a small working farm in SW Kansas — raising everything from goats and chickens to hogs and hound pups — she learned firsthand the power of trust, structure, and the unspoken bond between animals and people. In 2000 she returned to Oklahoma and has been here ever since.

Before stepping into professional dog training as a certified canine behavior specialist, Loreanne spent years as a veterinary technician and ran her own successful pet-sitting business (Loreanne’s Quality Pet Care). That mix of animal health and in-home care gave her a deep understanding of canine behavior, stress triggers, and the emotional needs of dogs — at home and out in the community.

Today, she brings all of it into every session. Clients know her for her bold honesty, deep compassion, and unwavering dedication to helping both ends of the leash succeed. She doesn’t just train dogs — she coaches people, builds trust, and creates lasting transformation.

Meet the Co-Pilot

Grizzmo: living proof that calm is built, not born.

Loreanne’s trusted training partner wasn’t always the calm, confident dog clients meet today. Adopted as a seven-month-old rescue, Grizzmo struggled with severe anxiety after leaving his quiet country foster for the buzz of the city — the very thing so many Urban Ruffneck dogs are working through.

Through steady structure, patient leadership, and real-world exposure, he transformed. Today, Grizzmo plays an active role in training sessions, pack walks, and community outings — modeling calm, collected behavior and helping other dogs learn to navigate the world with confidence.

If your dog reminds you of where Grizzmo started, you’re exactly who we built this for. Your dog isn’t broken — he just needs a better plan. So do you.

Ready to build your next plan?

Our Mission

We're in the business of keeping your dog in your home — for life.

Too many good owners are told their dog is “too far gone,” or are quietly nudged toward rehoming when behavior gets hard. We don’t believe that. Reactivity, anxiety, and leash chaos are behaviors we work to change every day — and we’d rather coach you to become the confident leader your dog needs than hand back a stranger’s results.

What We Believe

Four principles guide everything we do.

Decisions, Not Dominance

We teach the dog how to make better choices — giving them better options than the negative behavior, instead of ruling by force or fear.

Beyond Obedience

This isn’t sit-stay drilling. It’s building real, mutual trust and understanding between you and your canine companion.

Train the Human, Help the Dog

We coach owners to become better, more responsible leaders while providing “therapy” for their dogs — understanding and bonding for both ends of the leash.

Every Dog Is an Individual

No two dogs are exactly the same. Every plan is tailored to the needs of your dog, your home, and your goals — never a template.

What Sets Us Apart

Not obedience. Not board-and-train. Real behavior change.

We ARE…

Behavior Specialists -- we change the underlying behavior, not just teach commands
In-home & private — we train where the behavior actually happens
Balanced AND fear-free — clear structure paired with positive reinforcement
Partners for the long haul — lifetime support for the life of your dog.
Warm, approachable experts who treat you as a capable leader-in-training
Supporters of keeping every dog in its home

We are NOT…

A generic "sit-stay" obedience or trick-training school
A send-away board-and-train kennel with a regression handoff.
Harsh, dominance-based, or pain-based training
Only one-and-done packages that disappear after the last session
A group class — we focus one-on-one for real results
Quick to suggest rehoming or giving up

FREE Dog Bite Prevention Training When You Purchase ANY Package!

77% of children under the age of 12 are bitten by a dog that they KNOW. Let’s prevent this together

Book Your In-Home Consultation

Explore Our Packages

Credentials & Recognition

Why Clients in Northwest OKC and Edmond Trust Us.

#1 Dog Trainer, OKC Metro

Top-ranked in the Oklahoma City Metro on Sniffspot’s Best Dog Trainers in Oklahoma, 2025 (also #4 statewide).

NextDoor Neighborhood Fave

We were recognized as an Edmond neighborhood favorite in 2025.

Pet Professional Guild Member

We belong to an organization dedicated to humane, science-informed training guided by empathy and ethics.

AKC CGC Evaluator

Official American Kennel Club Canine Good Citizen evaluator — plus Urban Canine and AKC Trick Dog testing.

Dog Bite Prevention Educator

77% of children are bitten by a dog they know before age 12 — and it’s preventable. Bite-prevention education is included free with every package.

Former Veterinary Technician

Years of hands-on animal-health experience inform every behavior plan and every read of a dog’s body language.

Certified Canine Trade Group Trainer

Trained on “Decisions Not Dominance”, Loreanne follows Canine Trade Group’s training methods.

10 Best Dog Obedience Training In Oklahoma City - TrustAnalytica

We believe in using methods that are based on the latest research in animal behavior and psychology to help dogs learn and thrive.

TADSAW Supporter

Proud supporter of Train A Dog, Save A Warrior — affordable training that gives back to the community.

Before you give up on your dog, give us two hours.

Your dog’s calm, confident life starts with one in-home visit. Let’s meet your dog where the behavior happens — and build the plan together.

Book Your In-Home Consultation

Explore Our Packages

Or call or text us first: 405-822-8809

Packages FAQ

Lifelong Journey

What is the Lifelong Journey Package?

It’s our flagship dog-training program for the OKC metro: two in-home sessions plus three real-world public sessions, a tailored balanced and fear-free plan, personalized support, lifetime trainer access, and exclusive invites to Ruffneck Rover pack walks. The package runs $1,775–$1,995 and begins with the required $100 in-home consultation.

What kind of training do you offer?

We specialize in balanced, fear-free dog training focused on real-life results. That means structure, calm, and obedience in your home and in public—not just trick training. Whether you’ve got a reactive dog, a wild puppy, or just need a tune-up, we tailor the training to your dog and your lifestyle.

How do we get started?

Every package begins with the in-home behavior consultation. After a short phone call, Loreanne comes to your home, assesses your dog, and builds your tailored plan. If the Lifelong Journey is the right fit, your package builds directly on that plan.

What does "lifetime trainer access" actually mean?

You’re never on your own. When a new challenge shows up months or years later — a move, a new baby, a second dog, a fresh phase of reactivity — you still have a trainer in your corner. Contact us or schedule a session on our calendar when you need help. We’re a partner for the life of your dog, not a one-and-done program.

How is this different from a board-and-train program?

We never send your dog away and hand back a stranger’s results. We train you and your dog together — in your home, then out in the real world — so the calm sticks. No kennel, no regression handoff. You become the leader, which is exactly why the results last.

What are Ruffneck Rover pack walks?

Structured group walks where the training gets real. Lifelong Journey owners earn exclusive invites to practice loose-leash walking, calm greetings, and real-world confidence alongside other dogs and handlers — controlled exposure that builds a dog who can do life with you anywhere. Every walk is a mission, and every step reinforces the structure we teach.

Can you tailor this to my rescue's history?

Every dog is an individual. The in-home consultation builds your plan around your dog’s history, your home, and your goals — no templates. The Lifelong Package is the most popular choice for committed rescue owners who want results that last.

Dog Behavior Consultation

What is a dog behavior consultation, and how much does it cost?

It’s the first step for every client at Urban Ruffneck K9 Training: a no-obligation, in-home visit where Loreanne assesses your dog and your home.

The consultation is $100 and takes about two hours. At the end, we discuss training options and pricing based on your goals.

How does the in-home consultation actually work?

After a short phone call to confirm details, Loreanne comes to your home, observes your dog in its own environment, reads its body language, and talks through your goals and daily routine. You finish with expert insight and a clear, tailored plan.

Why does training start in my home instead of a facility?

Behavior patterns are strongest where they happen — your living room, your doorway, your street. Starting at home lets us see the real behavior and build a plan that fits your life, then move into public spaces once the foundation is solid. No kennel, no regression handoff.

Can a reactive or anxious dog really be helped?

Reactivity, anxiety, and biting are behaviors we work to change every day. Your dog isn’t broken — he just needs a better plan, and so do you. Our goal is keeping your dog in your home, not giving up on him.

What happens after the consultation?

You choose. There’s no pressure to commit. If you’d like to move forward, every package — from the Puppy Primer to the flagship Lifelong Journey — builds directly on the plan we create during your visit.

What type of dogs do you work with?

All kinds—puppies, rescues, seniors, and especially dogs with behavioral issues like reactivity, anxiety, leash pulling, and general chaos. We love a good challenge. If your dog has behavior that’s stressing you out, let’s talk.

Rescue & Puppy Training

What is the Better Together Package?

It’s our foundational program for rescues and older dogs: three powerful in-home sessions that build greetings and boundaries, basic obedience and loose-leash walking, and stronger communication and bonding — all tailored to your home, dog, and lifestyle.

$975 includes the in-home consultation.

What is the Puppy Primer Package?

It’s our starter program for puppies 8 weeks to 6 months: 2–3 private in-home sessions covering potty training, crate and sleep routines, intro to leash, sit, stay and recall, solutions for nipping, jumping and chewing, plus early socialization and confidence building.

$975 includes the in-home consultation.

How long does it take to train a rescue dog?

It depends on the dog’s history and the behaviors involved — every dog is an individual. Better Together is built to make real progress fast across three focused sessions, and many committed owners then move into the flagship Lifelong Journey for ongoing support. Your consultation sets a realistic, tailored plan.

Do you offer group classes?

Nope. And here’s why: group classes don’t give you or your dog the personalized help you need. We focus on one-on-one training, so you get real results, not just controlled class behavior. We do, however, offer Pack Walks for qualified clients through our Ruffneck Rovers program.

Can a rescue with anxiety or reactivity be helped?

Yes. Anxiety and reactivity are behaviors we work to change every day. We build a plan around your rescue’s specific history and your home, using balanced and fear-free methods. Our goal is keeping your dog in your home — not giving up on him.

When should I start training my puppy?

As early as 8 weeks. Early socialization, potty and crate routines, and confidence are far easier to establish than to fix later. The Puppy Primer is designed to start pups right from the very beginning.

What is Puppy Temperament Testing?

A $200 evaluation to help your family pick the right puppy — not just the cutest one. As an AKC CGC Evaluator and Dog Bite Prevention Educator, Loreanne assesses energy, temperament, lifestyle fit, and long-term goals. It’s offered on its own and isn’t part of a training package.

Does "balanced" training mean harsh corrections?

No. Balanced and fear-free means clear structure paired with positive reinforcement — clarity over control, always building trust, never fear or pain.

What Clients Say About Our Behavior Modification Training

AI S.
Based on 9 reviews
				AI Generated Summary Customers overwhelmingly praise the training provided by Loreanne, highlighting her thorough knowledge and the significant improvements seen in their dogs' behavior. Many reviewers appreciate the personalized attention and support they received, which helped their dogs gain confidence and better manners. The humane training techniques used are also frequently mentioned as a positive aspect. Overall, clients feel satisfied and recommend Loreanne's services for dog training.

Praises:
Thorough and knowledgeable training, Significant improvement in dogs' behavior, Personalized attention and support, Humane training techniques, Positive impact on dogs' confidence

Complaints:
none
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AI S.
Based on 9 reviews

						AI Generated Summary Customers overwhelmingly praise the training provided by Loreanne, highlighting her thorough knowledge and the significant improvements seen in their dogs' behavior. Many reviewers appreciate the personalized attention and support they received, which helped their dogs gain confidence and better manners. The humane training techniques used are also frequently mentioned as a positive aspect. Overall, clients feel satisfied and recommend Loreanne's services for dog training.

Praises:
Thorough and knowledgeable training, Significant improvement in dogs' behavior, Personalized attention and support, Humane training techniques, Positive impact on dogs' confidence

Complaints:
none
					
Michael G.
8/07/2026
				We had an in-home evaluation with Urban Ruffneck K9 Training, and I highly recommend booking a consultation if you’re looking for guidance with your dog.



The evaluation was incredibly thorough, and it was obvious they have a wealth of knowledge and experience. They took the time to observe our dog’s behavior, answer all of our questions, and explain not only what they were seeing but why it was happening.



What I appreciated most was that we never felt rushed. By the end of the consultation, we had a much better understanding of our dog’s behavior and felt confident about the best next steps. If you’re unsure where to start or just want an honest, professional assessment of your dog’s behavior and training needs, I definitely recommend scheduling an in-home consultation with Urban Ruffneck K9 Training.
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Owner Response - 2026-08-10
Thank you for the fantastic review! I'm so glad I could answer your questions and provide you with some insight on how to keep improving your leadership skills! You are doing very well so far and if you require more help, feel free to reach out.Thank you again, I appreciate your support and feedback! 
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Michael G.
8/07/2026

						We had an in-home evaluation with Urban Ruffneck K9 Training, and I highly recommend booking a consultation if you’re looking for guidance with your dog.



The evaluation was incredibly thorough, and it was obvious they have a wealth of knowledge and experience. They took the time to observe our dog’s behavior, answer all of our questions, and explain not only what they were seeing but why it was happening.



What I appreciated most was that we never felt rushed. By the end of the consultation, we had a much better understanding of our dog’s behavior and felt confident about the best next steps. If you’re unsure where to start or just want an honest, professional assessment of your dog’s behavior and training needs, I definitely recommend scheduling an in-home consultation with Urban Ruffneck K9 Training.
					
Morena L.
8/06/2026
				I have a dog named Honey that so desperately needed training and reached out to Loreanne about a year ago. Honey was a very reactive dog with past trauma who couldn't be out in public without disrupting others. She would bark and literally throw herself at them in defense, scared that they would hurt her or us in some way. She was even fearful in our own neighborhood. Loreanne helped me understand her brain while also giving me the tools to train her and lessen the behavioral issues. Since then, Honey has had better manners out in public and is not as reactive as she was before. She is still a work in progress like all reactive dogs are, but she's so much better and confident in herself that it makes me proud. I think it's important to not give up on your reactive dogs and to put in the work to help improve their lives! I recommend Loreanne to help assist you!
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Owner Response - 2026-08-10
Thank you so much for your kind words and hard work! Honey is doing great and each outing that she has a good encounter with non-threatening human beings is a building block of success!Keep up the good work and reach out anytime you feel like you need advice or reassurance in your leadership skills or just want to do another great lunch together with them!Thank you again and thank you for your dedication to Honey, you are changing her life in great ways! 
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Morena L.
8/06/2026

						I have a dog named Honey that so desperately needed training and reached out to Loreanne about a year ago. Honey was a very reactive dog with past trauma who couldn't be out in public without disrupting others. She would bark and literally throw herself at them in defense, scared that they would hurt her or us in some way. She was even fearful in our own neighborhood. Loreanne helped me understand her brain while also giving me the tools to train her and lessen the behavioral issues. Since then, Honey has had better manners out in public and is not as reactive as she was before. She is still a work in progress like all reactive dogs are, but she's so much better and confident in herself that it makes me proud. I think it's important to not give up on your reactive dogs and to put in the work to help improve their lives! I recommend Loreanne to help assist you!
					
Thomas E.
7/15/2026
				I had checked out other trainers for  Daisy before choosing Loreanne, and I think I made a wise choice.  Loreanne is very knowledgeable and experienced, understands canine psyche, and uses humane techniques.  Daisy progressed from being a puppy mill rescue dog who knew nothing to becoming a great companion.
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Owner Response - 2026-07-31
Thank you so much for all of your good work with Daisy and your kind words! Your guidance and patience are helping Daisy learn about the world while giving her the opportunity to grow her confidence, and she deserves it. You both make such a great team and I am happy to have been chosen to help you with Daisy. I'll be seeing you at the next Pack Walk! 
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Thomas E.
7/15/2026

						I had checked out other trainers for  Daisy before choosing Loreanne, and I think I made a wise choice.  Loreanne is very knowledgeable and experienced, understands canine psyche, and uses humane techniques.  Daisy progressed from being a puppy mill rescue dog who knew nothing to becoming a great companion.
					
Tiffany K.
12/23/2025
				We have only had one visit with Loreanne, but the change in my two German Shepherds has been amazing!  I am so excited to work with them using her strategies to watch them progress with each of our practice sessions.  Loreanne is amazing, and I only wish I had called sooner!
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Owner Response - 2025-12-31
Thank you for your great support! You are doing a fantastic job with your girls and I'm glad you are already seeing the progress you have been looking for. They are both going to love and respect you more for 'bossing' them around right now and I'm here for it! Keep up the good work and I'll see you again soon! 
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Tiffany K.
12/23/2025

						We have only had one visit with Loreanne, but the change in my two German Shepherds has been amazing!  I am so excited to work with them using her strategies to watch them progress with each of our practice sessions.  Loreanne is amazing, and I only wish I had called sooner!
					
Kimber R.
12/22/2025
				Loreanne is awesome! We adopted a very anxious German Shepherd who has some very unique quirks. I'm so happy that we found Loreanne and she was willing to take us on. She really taught us how to be the best owners for our Midnight and how we can lead him to become a comfortable and confident dog. I love that we have reachback to Loreanne and that she hosts pack walks with other dogs that have gone through training. We moved to another state this fall and I know that getting Midnight trained with Loreanne helped with his transition to a new state and house. He is flourishing and loving life! If you have a dog who needs some training, or even just want to have a better relationship with your dog, give Loreanne a call and you won't regret it! She is the best!!
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Owner Response - 2025-12-31
Thank you so much for your fantastic feedback! I love that Midnight is settling in and doing well.Be sure to let me know if you have any challenges so I can help as new situations arise in the new area.Congrats on the move and thank you so much for your kind words and all of the good work you put in to help Midnight have the best life.You definitely answered the call that his soul needed and I hope you send me pics once in a while!Midnight, be the good boy you are and tell Mom and Dad what you need. 🐾❤️ Much love! 
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Kimber R.
12/22/2025

						Loreanne is awesome! We adopted a very anxious German Shepherd who has some very unique quirks. I'm so happy that we found Loreanne and she was willing to take us on. She really taught us how to be the best owners for our Midnight and how we can lead him to become a comfortable and confident dog. I love that we have reachback to Loreanne and that she hosts pack walks with other dogs that have gone through training. We moved to another state this fall and I know that getting Midnight trained with Loreanne helped with his transition to a new state and house. He is flourishing and loving life! If you have a dog who needs some training, or even just want to have a better relationship with your dog, give Loreanne a call and you won't regret it! She is the best!!
					
Callye C.
5/27/2025
				Last summer we adopted a new puppy and wanted to get her started off on the right foot so we reached out to Loreanne. We also have another dog, Evee - a 13 year old Italian greyhound mix who has always been anxious and shown some fear aggression - so we thought we would get both of them signed up to help Evee’s behavior and try to prevent some of the “less desirable” behaviors from rubbing off on our puppy Tana.

They both recently graduated and the build up in their confidence over the last 9-10 months has been incredible! We attended our first pack walk last weekend and they both did great. Evee has learned how to calmly observe and not get worked up over the surrounding environment, and Tana enjoys having new experiences and can recall her commands even when she is tempted to be distracted by all of the new sights and smells while out on a walk. More importantly, we have learned what to do and what not to do in order to encourage good behavior and to go back to the basics that Loreanne taught us if we start to notice them reverting to old behaviors or developing a new issue. We’re thankful that Loreanne is a resource for their lives because Tana is she’s still growing and who knows what she’ll want to try to get away with next!



Side note: your dogs will LOVE Loreanne. She takes the time to bond with them and I joke that they’re always on their tip-top very best behavior when she’s around!
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Owner Response - 2025-08-31
Awww, I love this! It's been a wonderful journey with them so far and I am very impressed with your hard work and perseverance in helping your girls. By being engaged and receptive to them you have learned to pay attention to body language, which helps greatly in situations that may cause reactivity and they both are doing so well with that now.I look forward to seeing them continue to grow their confidence with our Ruffneck Rovers Pack Walks. It can be so helpful and fun because training never really ends... It is lifelong and I'm here for it. Thank you for the fantastic review and I will see you all again soon! 
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Callye C.
5/27/2025

						Last summer we adopted a new puppy and wanted to get her started off on the right foot so we reached out to Loreanne. We also have another dog, Evee - a 13 year old Italian greyhound mix who has always been anxious and shown some fear aggression - so we thought we would get both of them signed up to help Evee’s behavior and try to prevent some of the “less desirable” behaviors from rubbing off on our puppy Tana.

They both recently graduated and the build up in their confidence over the last 9-10 months has been incredible! We attended our first pack walk last weekend and they both did great. Evee has learned how to calmly observe and not get worked up over the surrounding environment, and Tana enjoys having new experiences and can recall her commands even when she is tempted to be distracted by all of the new sights and smells while out on a walk. More importantly, we have learned what to do and what not to do in order to encourage good behavior and to go back to the basics that Loreanne taught us if we start to notice them reverting to old behaviors or developing a new issue. We’re thankful that Loreanne is a resource for their lives because Tana is she’s still growing and who knows what she’ll want to try to get away with next!



Side note: your dogs will LOVE Loreanne. She takes the time to bond with them and I joke that they’re always on their tip-top very best behavior when she’s around!
					
Noreen L.
5/13/2025
				My guy Odie loved hanging with Loreanne and learned a ton. Had such a great time on the pack walks as well. Highly recommended!!
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Owner Response - 2025-08-31
Thank you for the kind words! Odie, CGC, is so sweet and you did great with him being able to get his Canine Good Citizenship and be able to travel and do pretty much everything with you. Hope to see you both on a Pack Walk soon! He's a very good boy! 
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Noreen L.
5/13/2025

						My guy Odie loved hanging with Loreanne and learned a ton. Had such a great time on the pack walks as well. Highly recommended!!
					
Kelsey L.
5/09/2025
				Loreanne is wonderful!  Hazel made so much progress in a short amount of time.  I told Loreanne my goal in the beginning was to have a dog that was welcome anywhere. Without a doubt our goals were accomplished!
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Owner Response - 2025-08-31
Such a wonderful review! Absolutely, Hazel has been and continues to be such a smart and fun girl! You are doing amazing things with her in scent work and it is so rewarding to watch you grow as a team. One of days I will come see your work at a trial in person. Thank you for the kind words and all of your dedication to making sure Hazel has the best life and can enjoy it right by your side! 
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Kelsey L.
5/09/2025

						Loreanne is wonderful!  Hazel made so much progress in a short amount of time.  I told Loreanne my goal in the beginning was to have a dog that was welcome anywhere. Without a doubt our goals were accomplished!
					